Hearts and Minds Project


Below we have the Hearts & Minds final celebration event, here we have the short version.


Below is the lengthy version of the Hearts & Minds celebration event.

Hearts and Minds was a flagship, ground breaking 3 year project. The British Heart Foundation funded the idea of devising and delivering an engaging community conference about heart health, aimed at BME communities in Nottingham.

All the activities in Nottingham’s Hearts and Minds Programme were designed to spread the word that heart disease is both treatable and preventable.

The Programme comprised a number of elements aimed at engaging and involving diverse communities in practical activities that would help individuals and groups to understand the small steps they can take to keep their hearts healthy.

The Programme was boldly experimental. For example working with taxi drivers as a group is traditionally difficult undertaking.


Hearts and Minds has been delivered by:

  • Bright Ideas Nottingham
  • Mon0lisa Productions
  • The African Caribbean Health Network
  • 97.5 Kemet Fm


Heart disease is the biggest single cause of death in Nottingham and some ethnic communities are more at risk than others.

According to NHS Nottingham City, heart related death rates are probably double in our South Asian and African Caribbean communities, compared to the general Nottingham population, and those populations are also three times more likely to develop diabetes.

The good news is, heart disease is treatable, and also very preventable, but do people know how to prevent it? Hearts and Minds can show you how!

This website contains all the information about Hearts and Minds events and activities, past and present, as well as live blogs direct from events and conferences!

Click Here to view the Hearts and Minds Blog


150 Participants attended the Hearts and Minds community conference with thousands tuning into the live Broadcast.

18 people from the South Asian,African Caribbean and Irish communities were trained in BHF’S Pass it on training for trainers programme.

20 people have become national BHF case-studies. Stories and photographs are being used in national publications including BHF publications (Heart Matters and Online Magazine) and the Daily Mirror.

150 young people were reached through shish awareness session at Djanogly Academy.

45 members of the Irish Community were reached through a heart health awareness session with the Golden Shamrock group.



Hearts and Minds Conferences

2011 conference

2012 conference

2013 conference

2014 Celebration event

South Asian programme

Jawaid Khaliq


Mini Mela

Samia Jawaid Khaliq Challenge

African Caribbean Programme

Patty Dumplin



The Love Hearts

Come Nyam with Me


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